Pro Photographer's budgetary issues

Nov 07, 2019

As you all know, Photography is one of the most expensive professions. There is no limit to investing money in this, every day there is a new item's requirement that happened. Everyday camera manufacturing company launch new products like new technology camera, new wide aperture lens, new lightroom features, new apple laptop only for the photography, we have endless photography equipment available in the market for professional photography. Here, you need to understand how many of them you actually required for your professional photography career.

What happens when you are ready to shoot professional, ready to take up the new project to shoot but you have no professional equipment to shoot the project and the required equipment are so expensive and you do not afford to buy. this is something critical situation which may lose your project. How do you settle your career as a professional photographer in such unseen problems? But always remember one thing that every business required investments and it is also applicable to photography business too.

Let's discuss a few important points where you can get your work done with your available budgetary condition and of course along with available photography equipment.

Never Disclose your equipment- Once you have a project to shoot professionally. Never ever disclose your photography equipment to your client like which camera body, the lens you are going to use. Once your preplanning is done and you are confirmed which lens, lights, background etc is to be used. Now, Find the photography store from where you can get this equipment on rent. Get all those equipment on the rent and shoot. Never ever hire equipment from non-reliable sources. check and recheck twice all the equipment before you hire to shoot because this rented equipment can make you fool at the time of the shoot and does not have good reliability. Your professional career's beginning may be at high risk. Rethink and then hire from the reliable store.

Refurbished Equipment- There is another option is also available, buy refurbished equipment. Refurbished products are good and available online and you can get on the cheap prices. The company sells this refurbished product from their showroom, website etc.  There is no risk at all.

Used equipment- If you are having a good relationship with the photography community, photography equipment seller and good photographers. In this case, you can look for used equipment, sometimes you can get a genuine photography kit on a very cheap price.

Website & Social sites- Maybe in the beginning you may not have great content and a good budget to make a good website. Here I advise never ever launch your website without having good and impressive content. Which may fail to pool the client traffic, This may create negative marketing. Once you have a good client's project, impressive photograph & testimonial then launch a website. Meanwhile, post your images on social sites and share the link with your prospective clients. The best way of doing.

Once again, I would like to mention that every business requires an investment. Gradually start investing money into a genuine photography kit. Invest wisely. Once all the important photography kit is ready to take any project then plan for a good studio.

In the beginning, everything starts from the small in most of the cases. Never ever dishearten yourself in any financial crunch situation, believe in you that you are creating your story. Start reading the autobiography of famous people, most of them have started their business from the small and least available resources. Believe in you and in your passion.

Keep experimenting and Have wonderful and happy photography to you all.

Photographer and Blogger Prasenjeet Gautam (www.prasenjeetgautam.com) Image Courtesy- Google, INDIA